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(CTA) Call To Action: Bryan Johnson Calls For Strategic, Practical Marketing For Managed Futures

Marketing is one of the toughest parts of running a managed futures firm. It takes time, money and is often outside the skill set of most CTAs. Bryan Johnson of Johnson & Co. has spent the past five years helping and teaching fund managers about its importance and how to do it. He said CTAs may in the perfect spot right now to offer managed futures and expand their businesses. “Marketing has become more critical … 

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